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Hans Bergqvist has been Area Sales Manager for North America since January 1 this year. His mission is to develop the sales and service organization and sell the HUDDIG brand to dealer and strategic end customers on the other side of the Atlantic.
As the conditions in the North American market are very different from the Scandinavian market, it is important to really understand the customers' needs and challenges in order to be successful. One of his main tasks will therefore be to spend a lot of time in the US making contacts, meeting customers and dealer , and conducting product training for salespeople and service provider.
In 2012, the first HUDDIG the excavator loader was sold to the USA. Since then, the number of machines sold has increased every year. Hans sees great potential in the market. So far, the focus has been on marketing and selling the RAIL segment, but Hans also sees opportunities for the other segments, CITY and CABLE.
- North America has an enormous rail network that stretches across the continent. On many stretches, there is a great need for maintenance but also for new construction. For that kind of work, our HUDDIG RAIL is perfect. With a HUDDIG you can do a lot of work with just one machine and one operator. Here in the US, we use multiple machines and operators to do the same thing. There is both time and money to be saved," says Hans.
Hans is a good example of how it is possible to make a career by taking the long road. With an upper secondary education as a workshop mechanic behind him, he started as an assembler at the factory in Hudiksvall just over twenty years ago. After ten years on the factory floor and lots of detailed knowledge of Huddig's excavator loader , he moved on to the Service and Aftermarket unit. There he was responsible for support and customer care for customers in central and northern Sweden, Norway and Finland. The days on the road were many, on average he visited five customers a week, often together with Huddig's service provider. Together they ensured that customers were satisfied with their machines and that everything worked as it should. During these visits, they received important feedback from the customers, which they then took home to the designers at Huddig who transformed the wishes into new functions.
For the past five years, Hans has been responsible for export service, which meant visits to all Huddig's service provider outside Sweden to ensure that they have the knowledge and resources required. He was also involved in building up the business in the USA.
What has made Hans stay so long at Huddig is that the company has always been at the forefront of both product and technology development. For Hans, who has been very interested in technology since childhood, it has fit like a glove.
- Throughout my years at Huddig, I have been fortunate to have managers who have believed in me and given me the chance to develop and try new tasks. I am a curious person who thrives on new challenges. This was one of the reasons why I applied for the position of Area Sales Manager. I saw a unique opportunity to use my experience and knowledge in a field that was new to me and at the same time help take Huddig to the next level.